by HomeGauge | Jul 2, 2021 | Featured Learning, For Inspectors, Social Media
If you’re a seasoned home inspector, you may wonder why you should bother using LinkedIn. It’s not like you have a huge business-to-business (B2B) company whose customers regularly hang out on professional sites like LinkedIn. No, you’re running a small business that...
by HomeGauge | Dec 14, 2020 | For Inspectors, Marketing, Social Media
If you’re not on TikTok yet, you probably will be soon. It’s the newest and hottest trend in social media, with more than a billion and a half downloads from Google Play and the App Store. TikTok may be a popular place for viral dance videos and funny clips, but it’s...
by HomeGauge | Dec 8, 2020 | Featured Learning, For Inspectors, Marketing, Social Media
As a busy professional, you don’t have time to waste on ten million marketing campaigns. You need an approach that can get your home inspection business the most bang for its buck — and YouTube might be the solution for you. Many new home inspectors throw every...
by HomeGauge | Oct 27, 2020 | Featured Learning, For Inspectors, Marketing, Social Media
One of the most important aspects to being a successful home inspector is marketing your business well. And in 2020, there are few ways as cost-effective and beneficial as using Instagram as a marketing tool. Instagram is one of the most popular social media...
by HomeGauge | Aug 7, 2020 | Featured Learning, For Inspectors, Marketing, Social Media
Whether you’re just starting out as a home inspector or have been a proud business owner for years, one thing’s for sure: at some point, you will have to deal with a negative review. Once upon a time, an unhappy customer could only shout into the void, perhaps sharing...
by HomeGauge | Aug 3, 2020 | Featured Learning, For Inspectors, Marketing, Social Media
As a home inspector, you know you need a strong social media presence — but you don’t have a lot of spare time to devote to managing your social feeds. So how do you get started without a professional marketing team behind you? Facebook is still one of the most...
